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The Value of a Like for Your Brand

The Value of a Like for Your Brand

by Melissa Goodson | Jun 29, 2017 | EduSocial Blog, Strategy, Uncategorized

As a Marketing Director, I used the “Like” counts on our company social media posts to measure the power of the content shared on Facebook and Twitter. But does that really measure what we think it does? How do you measure a Like? Does a Like lead to a relationship...
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