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Setting The Stage for Success: How to Nail the Creative Brief

Setting The Stage for Success: How to Nail the Creative Brief

by Kassity Lee | Jun 17, 2025 | Career, EduSocial Blog, Strategy, Tools

Photo by Alice Yamamura You’re gearing up for your next great social media campaign when it hits you: you know what needs to be done, but you’re not sure how to get there. The creative brief ensures you and your team are on the same page and sets up your campaign for...
Mission, Vision, and Values: The Blueprint for Your Business’s Success

Mission, Vision, and Values: The Blueprint for Your Business’s Success

by Liliana Marquez | Jun 12, 2025 | Career, EduSocial Blog, Strategy, Tools

We have all visited a company’s “About Us” page at some point. It usually consists of a brief history of how the company rose to success and highlights its mission, vision, and values. Most of us usually skip over it or maybe briefly skim it. What we typically...
How AI Is Shaping Social Media Monitoring And Crisis Management

How AI Is Shaping Social Media Monitoring And Crisis Management

by Dakota Deter | Jun 5, 2025 | Crisis Communications, Community Management, Strategy, Tools

Featured image source These days, old-school monitoring methods simply cannot keep pace with the speed and complexity of digital communication and the endless conversations happening online. With billions of posts, opinions and images flooding social networks daily,...
Strategic Planning for Beginners: What I Wish I Knew Before Saying Yes

Strategic Planning for Beginners: What I Wish I Knew Before Saying Yes

by Alexis Barth | Jun 3, 2025 | Career, Self-help, EduSocial Blog, Strategy, Tools

When one of my first marketing clients asked me to create a strategic plan, I eagerly said yes. I was excited. Confident. Slightly terrified. Because while I knew what a strategic plan was in theory, I had no real idea how to actually build one from scratch. I opened...
Beyond the Gimmick: What an AI Avatar Can Teach Social Media Marketers

Beyond the Gimmick: What an AI Avatar Can Teach Social Media Marketers

by Jon Leland | May 22, 2025 | EduSocial Blog, Strategy, Tools

Featured Image by FreePik As social media professionals, we’re tasked with staying ahead of a constantly evolving landscape — not just in platforms, but in how audiences consume and engage with content. One of the fastest-moving frontiers? AI-powered video...
Mission Possible: Essential Marketing Resources for Nonprofit Teams

Mission Possible: Essential Marketing Resources for Nonprofit Teams

by Amy Jauman | May 20, 2025 | EduSocial Blog, Strategy, Tools

Featured Image by Asoje Emprende Nonprofit marketers often face a unique challenge. Not only do they have to work within a budget like other marketers, but they also often have to work within a smaller-than-average budget because their organization isn’t just about...
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