by Teri Kojetin | Feb 23, 2017 | EduSocial Blog, Strategy
I remember the first time I applied for a social media position within an agency. I was using Facebook and was barely present on Twitter. Part of the requirements for the job, content moderation, was to be on several platforms, so I quickly created accounts and...
by Amy Jauman | Feb 21, 2017 | EduSocial Blog, Strategy, Tools, Uncategorized
YouTube’s gotten a lot of attention lately with PewDiePie’s separation form Google and Disney. It made us wonder: What advice do YouTube experts have for our social media strategists? We all know video is critical to the success of any social media campaign, and...
by Mandee Kanikula | Feb 16, 2017 | EduSocial Blog, Strategy, Uncategorized
When thinking of a crisis we often think panic and chaos. It’s true that these things happen and that will never change. It’s part of our landscape. We live in an ever-changing world with a non-stop news cycle and social media that doesn’t take a break. When a crisis...
by Amy Jauman | Feb 14, 2017 | EduSocial Blog, Strategy, Uncategorized
As Valentine’s Day approached this year, I began thinking about love and kindness – two things that are too often in short supply on social media. Why do so many people look so hard for opportunities to criticize others? Does the anonymity of social media – perceived...
by Sophia Niemeyer | Feb 2, 2017 | EduSocial Blog, Strategy
For any business, whether small or large, once you have decided on your product or service, often the next step is deciding who you are going to sell too. Many businesses, however, don’t take the time to break down their target market successfully. This can be...
by NISMadmin | Jan 31, 2017 | EduSocial Blog, Strategy
Around 1.7 billion people globally have active social media accounts, which is over 60 percent of the global population with access to the Internet. (While the global population is around 8 billion, less than half that has consistent Internet access.) Social media...
