Conference Content: How to Bring Your Best!

Conference Content: How to Bring Your Best!

Not dissimilar to a big game, vacation, or even Christmas, the time leading up to a conference can be filled with anxiety (the good kind hopefully) and excitement!  Say sponsoring a session, presenting, or setting up shop behind a booth just isn’t your thing. Hey...
Conference Content: How to Plan & Perform

Conference Content: How to Plan & Perform

What are social media strategists best at? A lot of things, definitely! One of the strongest? Planning!  Whether virtual or in-person, conferences are the place to form genuine, quality connections with like-minded professionals. They allow you to learn from...
College Seniors Guide to Social Media Branding

College Seniors Guide to Social Media Branding

Why is having personal branding on social media important for graduating seniors? After graduation, your student role transitions into a potential employee. As you job search, you want to manage impressions of your skills, abilities, and experiences on your social...
Applying for Digital Citizenship

Applying for Digital Citizenship

Over twenty years ago, when the first recognized social media site was introduced, there was not yet a need for a defined set of behaviors, strategic planning, or action plans. Fast forward two decades to a time where new social media platforms and apps are launching...
Recruiting Top Candidates Using Social Media

Recruiting Top Candidates Using Social Media

What does it take for a job post to grab one’s attention? When it comes to recruiting for your company, where are you finding qualified applicants? It seems as if so many companies are struggling to find long-term, qualified, and reliable candidates. Everyone wants to...
Why Today’s Marketers Need Social Media Strategist Certification

Why Today’s Marketers Need Social Media Strategist Certification

Image Source: Pexels Social media has become the preferred way for businesses to promote their products and services, engage with customers, and gain new clients. After all, the reach of social media platforms is huge! Facebook alone had 2.9 billion active users as of...