NISM Blog
How to Incorporate Reddit Into Your Social Media Strategy
The Internet is huge, that much is a given. And the opportunities to reap it for marketing purposes are painfully obvious. Given that it’s teeming with millions of people that just a few years ago had an annual spending capacity of $61,224 on average, it’s practically...
Made you Click: The Clickbait Debate
In December 2006, Jay Geiger wrote a blog post that included a never-before-seen word: clickbait. The logic was simple — click referred to the click of a computer mouse while bait referred to something that lures in online users like a worm might lure in a giant...
How Are Your Phone Skills?
Does it sound too low-tech for a social media professional to talk about phone conversations in a virtual work environment? Not when you’re working to meet clients, coworkers, and team members where they are. You may find that connecting via phone is a welcome...
How To Present Yourself As A Winner On Social Media
Your social media profiles are a window for the world to discover the person you really are. Particularly if you are an avid social media user, you will probably see the opportunities that these platforms bring to you as a positive. However, as with everything in...
How Auto Dealers Should Use Google+
Auto dealers should attempt to market their business online as much as possible. With so many consumers turning to the Internet in order to find local businesses these days, auto dealers can take advantage of this fact by increasing their online presence. One of the...
Dealing With Online Complaints On Social Media
The internet has become an essential marketing tool for all manner of businesses and the growth of social media has also given firms opportunities to interact with customers. But social media can equally be a threat to businesses, when individuals use it to make...
5 Ways You Can Improve Your Job Prospects Online
When you are actively seeking employment and you want to improve the number of job prospects you have available to you online, doing so is possible by preparing ahead of time and having a clear understanding of the direction you want your life to go in. Improving your...
5 Best Practices For Using Social Media For Career Enhancement
If you think social media is for sharing what you had for lunch, think again. Social media has changed dramatically in the past few years, and is now can be used professionally. Here are 5 ways to use social media to enhance your career. Participate in Webinars &...
Biggest Social Media Wins & Fails [INFOGRAPHIC]
Social media is the new marketing mantra. Businesses have to jump on Facebook, Twitter and the like or risk being left hopelessly far behind, or so they are told. But not every business is as prepared as they should be to step into the brave new world of social media...