NISM Blog
Social Media Career Trajectories in 2022
Are you pondering a career in social media? One of the first things to consider is whether you are interested in a creative position or something more analytical and data-driven. The average workday between the two is liable to be a wildly different experience....
Why Packaging Needs to be Social Media Ready
Our mode of communication has become modernized because of technology. Most people spend the majority of their time monitoring their mobile phones and engaging in social media. Instagram, Facebook, and WhatsApp are some of the popular social media platforms. It shows...
Social Media Marketing Tips for Introverts
Image Source: Unsplash As an introvert, social media marketing is full of potential minefields and awkward interactions. You don’t have to talk to anyone in person if you’re not on video, but you do have to expend a lot of energy to schedule and maintain pretty...
Amy Got On A Plane: NISM Goes to Bahrain
Amy Jauman, our Chief Learning Officer, recently returned from a trip to Bahrain to teach the Social Media Strategist Certification Prep Course. Sixteen students attended this class, the second one held in Bahrain. I composed this little poem about her trip just for...
The Heart of Community Management
“When I grow up, I want to be in charge of community engagement for a vegan butcher shop!” My guess is, the number of people who have had this thought is approximately zero. So how do you go about fostering a culture around such a niche career? The answer is... well,...
Six Ways I Deal With Test Anxiety
Has it been a while since you have taken an exam? Do exams make you nervous or anxious? Prepping for and taking exams can stir up all kinds of feelings and emotions for some of us. I know that I get anxious when I have a test on the horizon. I just recently took my...
Cybersecurity Implications of Using Social Media
Let’s face it: We live in the social media age. We crave attention. All the world's a stage! Most of us are actively promoting ourselves with social media, and to be honest, it works. <insert shameless plug for my sites here,...
Studying for the NISM Social Media Strategist Exam
So, the prep course is over and I survived the six weeks. It was a busy six weeks for sure, but I am so glad that I took the course, learned some new things and brushed up on some old skills. You might be wondering what comes next? If you took the prep course because...
Trust Me, I’m a Marketer
I felt like Dear Abby, listening to the plight of Ignored Marketer in Minneapolis (the pen name I assigned her in my mind). She asked me, “What am I supposed to do to get people to trust my team?” The “people” she was referring to were leaders, peers, vendors – her...