NISM Blog
5 Ways to Optimize Your Social Media Network With an API
Social media has helped companies improve their brand presence from the start. It’s a great way to connect with your audience and humanize your business. Like other aspects about business, however, you can’t just set and forget your social media strategy. Instead, you...
NISM is Growing–Here’s What That Means for You
A Legacy of Finding Creative Solutions It was Tina Fey who said in her memoir Bossypants, “Whatever the problem, be part of the solution. Don’t just sit around raising questions and pointing out obstacles.” That’s exactly what NISM has done for years. When we see a...
Conference Content: It’s Showtime!
Lights! Camera! Content! What some conference presenters miss out on is the opportunity to take their content offstage! If you find yourself presenting, know that your impact and content can live on long after your hour is up. How do you do that? Well, it’s showtime! ...
How to Write a Meaningful Review Quickly
Some interesting statistics about online reviews that shouldn’t surprise any of us: 84% of people trust online reviews as much as a personal recommendation. 31% more is spent by customers when a company has excellent reviews. On average, 1 negative review can cost a...
A Simplistic Approach to Social Media
When was the last time you sat still and were simply present? In today’s fast-paced world full of schedules, chores, and obligations, it seems nearly impossible to pause, breathe, and focus on the little things. And yet we’ve all heard that mindfulness is...
Meet and Greet: Heather Rule
Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...
More Than Just Fireworks
It’s no question that when it comes to Independence Day, Americans tend to go all out. According to this infographic, it is expected hungry barbecuers across the U.S. will spend $6.8 billion on July 4th food. It also comes as no surprise that more than 16,000...
Meet and Greet: Leslie Constans
Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...
Brands Just Want to Have Fun
I can only hope that upon reading the title of this blog you heard Cyndi Lauper crooning the undeniable jam that is “Girl’s Just Want To Have Fun.” But these crazy antics shouldn’t only apply to the hair-teased women of the 80s — the idea of letting loose and acting...