NISM Blog

Meet and Greet: Joe Cannata

Meet and Greet: Joe Cannata

Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...

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Understanding Employee Advocacy on Social Media

Understanding Employee Advocacy on Social Media

Photo by fauxels Employee advocacy on social media refers to employees promoting and representing their organization on their personal social media accounts. In organizations where employee advocacy is supported, employees willingly share and endorse company stories,...

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Meet and Greet: Magdalena Schürmann

Meet and Greet: Magdalena Schürmann

Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...

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Strategies for Reaching Your Target Audience

Strategies for Reaching Your Target Audience

As a business owner, you’re most likely committed to scaling your company and watching it take on the level of influence you envisioned. Connecting with your current and potential customers is essential to achieving that company growth.  Advancing technology continues...

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Are You Prepared For The Job Market Of The Future?

Are You Prepared For The Job Market Of The Future?

The future of work is changing faster than ever before. Rising technologies are threatening to disrupt every industry of work and there’s nothing anybody can do to stop them. With this in mind, the question turns to whether or not your own skills are prepared for that...

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How to Gain Followers by Making Them Laugh

How to Gain Followers by Making Them Laugh

What does everybody love? The answer is laughter. If you can make someone laugh or smile, you will definitely get their attention - that is what marketing should be actually about. Nowadays, we see that humor on social media platforms is getting incredibly popular....

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