NISM Blog
For Whom The Bell Trolls: Dealing With Online Trolls
How often do you see negative comments online? It’s everywhere you look, from your favorite YouTubers' comment section to your favorite music artist's Instagram. With its animosity factor, the internet serves as a breeding ground for trolls. You don’t know their real...
Increase Your Social Media Traffic With Branded Giveaways
Image source When creating captivating content to grow your fan and follower base using social media, did you know that one of the most effective tools to use for your company is SMO, or Social Media Optimization? SMO allows brands to track, evaluate, and modify...
4 Popular Social Media Marketing Tips That Just Don’t Work
Ever had a tip given to you about social media marketing that you thought would work perfectly, but in reality, didn't work as you planned? It happens more often than you might think. Here are 4 popular social media marketing tips that just don’t work. 1. There Are...
8 Essential Visualization Tools For Social Media Marketers
As a social media marketer, communication is your stock-in-trade. From weaving just the right words to make an irresistible post to crafting the perfect images that your audience can’t turn away from, capturing your audience’s attention is the mission. But...
Conference Content: How to Bring Your Best!
Not dissimilar to a big game, vacation, or even Christmas, the time leading up to a conference can be filled with anxiety (the good kind hopefully) and excitement! Say sponsoring a session, presenting, or setting up shop behind a booth just isn’t your thing. Hey...
How to Use Hashtags on LinkedIn to Grow Your Brand
While hashtag usage has long been encouraged on Twitter and Instagram as a way for users to engage with their networks, LinkedIn only started allowing clickable hashtags in 2016. The initial key is to identify your specialty and conduct research on the hashtags that...
Conference Content: To Sponsor or Not to Sponsor?
If you’re knee-deep in planning your entrance into the conference circuit (check out THIS blog if you’re just wading in), this question has surely popped up: Will you sponsor? And it’s an important one to consider! We’re weighing the pros and cons with you here when...
Leads on Social Media: How to Attract and Convert Your Audience
In today's fast-paced and digitally-driven world, social media has become a powerful tool for businesses. It can be used to drive leads and connect with potential customers. With millions of users across various platforms, social media channels offer businesses the...
Health Sector Social Media Marketing Tips
While the average person might not think of the healthcare industry as a business, that’s exactly what it is. It’s the most popular industry in the country, meaning there are more hospitals, private practices, and specialists than ever. If you work in the industry,...