NISM Blog

Influence Mix: Does Your Brand Have It?

Influence Mix: Does Your Brand Have It?

Photo By: Melanie Deziel When researching your brand or product’s target market, you must know what types of consumers you influence. This is directly correlated with the positioning that your brand settles into. From a consumer perspective, it helps to know what...

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NISM is Growing–Here’s What That Means for You

NISM is Growing–Here’s What That Means for You

A Legacy of Finding Creative Solutions It was Tina Fey who said in her memoir Bossypants, “Whatever the problem, be part of the solution. Don’t just sit around raising questions and pointing out obstacles.” That’s exactly what NISM has done for years. When we see a...

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Conference Content: It’s Showtime!

Conference Content: It’s Showtime!

Lights! Camera! Content! What some conference presenters miss out on is the opportunity to take their content offstage! If you find yourself presenting, know that your impact and content can live on long after your hour is up. How do you do that? Well, it’s showtime! ...

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Conference Content: How to Bring Your Best!

Conference Content: How to Bring Your Best!

Not dissimilar to a big game, vacation, or even Christmas, the time leading up to a conference can be filled with anxiety (the good kind hopefully) and excitement!  Say sponsoring a session, presenting, or setting up shop behind a booth just isn’t your thing. Hey...

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How to Use Hashtags on LinkedIn to Grow Your Brand

How to Use Hashtags on LinkedIn to Grow Your Brand

While hashtag usage has long been encouraged on Twitter and Instagram as a way for users to engage with their networks, LinkedIn only started allowing clickable hashtags in 2016. The initial key is to identify your specialty and conduct research on the hashtags that...

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