NISM Blog
Social Media Management on a Shoestring Budget: Top 3 Skills for Success
In today's digital age, social media has become a powerful tool for businesses to connect with their audience and grow their brand. Hopefully, that goes without saying. However, managing a successful social media presence can be challenging, mainly when you need more...
10 Creative Ways To Use Video Marketing In Your Business
In today's digital landscape, video marketing has become a critical tool for organizations. It's an efficient approach to engage your audience, advertise your products or services, and build your brand. This post will look at ten innovative ways to employ video...
NISM is Growing–Here’s What That Means for You
A Legacy of Finding Creative Solutions It was Tina Fey who said in her memoir Bossypants, “Whatever the problem, be part of the solution. Don’t just sit around raising questions and pointing out obstacles.” That’s exactly what NISM has done for years. When we see a...
Conference Content: How to Bring Your Best!
Not dissimilar to a big game, vacation, or even Christmas, the time leading up to a conference can be filled with anxiety (the good kind hopefully) and excitement! Say sponsoring a session, presenting, or setting up shop behind a booth just isn’t your thing. Hey...
How to Use Hashtags on LinkedIn to Grow Your Brand
While hashtag usage has long been encouraged on Twitter and Instagram as a way for users to engage with their networks, LinkedIn only started allowing clickable hashtags in 2016. The initial key is to identify your specialty and conduct research on the hashtags that...
Conference Content: To Sponsor or Not to Sponsor?
If you’re knee-deep in planning your entrance into the conference circuit (check out THIS blog if you’re just wading in), this question has surely popped up: Will you sponsor? And it’s an important one to consider! We’re weighing the pros and cons with you here when...
Leads on Social Media: How to Attract and Convert Your Audience
In today's fast-paced and digitally-driven world, social media has become a powerful tool for businesses. It can be used to drive leads and connect with potential customers. With millions of users across various platforms, social media channels offer businesses the...
Health Sector Social Media Marketing Tips
While the average person might not think of the healthcare industry as a business, that’s exactly what it is. It’s the most popular industry in the country, meaning there are more hospitals, private practices, and specialists than ever. If you work in the industry,...
Conference Content: How to Plan & Perform
What are social media strategists best at? A lot of things, definitely! One of the strongest? Planning! Whether virtual or in-person, conferences are the place to form genuine, quality connections with like-minded professionals. They allow you to learn from...