by Taylor Munghia | Dec 5, 2024 | EduSocial Blog, Strategy, Tools
Ad campaigns can influence a consumer’s perception of a brand. Most marketers make the mistake of trying to create an ad campaign that is focused on how the ad campaign can benefit the brand. Although this should be a component in your idea generation, it isn’t the...
by Sarah Willey, MA, SMS | Dec 26, 2019 | Strategy, Tools
What nonprofit doesn’t want a new way to say a personalized thank you to donors, and to generate additional conversation online about their brand? Spotify Wrapped provides a model for doing just that. If you haven’t seen it, you can check out Spotify Wrapped at...