Photo by Cottonbro Studio Social media can sometimes feel like the biggest game of “guess and check”. It seems that a lot of what we do is throwing things out there and seeing what sticks. For example, when utilizing analytics on any platform, we tend to work...
Photo by Karolina Kaboompics A 2023 poll of business leaders found that over 90% of them believe their company’s success will depend on a strong business strategy informed by using social media data and insights effectively. Gaining those insights is critical...
There were several social media trends in 2016, including: Live streaming videos Snapchat stories Mobile optimization Faster real-time engagement More focus on social commerce Higher demand for organic content (keeping SEO in mind) Increase in video marketing Many of...
