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Try This Simple Activity to Boost Your LinkedIn Profile With Keywords

Try This Simple Activity to Boost Your LinkedIn Profile With Keywords

by Jennifer Radke, SMS | Feb 20, 2024 | Tools

Photo by LinkedIn Sales Navigator You have checked off all the boxes and added content to your LinkedIn profile, but is it bringing you the desired results?  If the answer is “no” it might be because you aren’t speaking the same language as those you are trying to...
Add Social Media Continuity Planning To Your 2024 To-Do List

Add Social Media Continuity Planning To Your 2024 To-Do List

by katy.spencer | Feb 1, 2024 | Tools

Photo by cottonbro studio Imagine a favorite brand that you follow suddenly changes everything about their social media marketing. Emojis are dropped, accessibility is not a priority, hashtags suddenly have commas, and the brand look and feel have transformed. Is this...
How to Create and Integrate a Social Media Policy (and Why You Need One)

How to Create and Integrate a Social Media Policy (and Why You Need One)

by Anthony Gaenzle | Jan 18, 2024 | Tools

Photo by fauxels You’ve seen the articles. An employee is fired for badmouthing their employer on X or someone got the company in hot water by disclosing a customer’s private information.  Social media can be an excellent tool for growing your brand’s online presence...
Impacts of Generative AI for Social Media Marketing

Impacts of Generative AI for Social Media Marketing

by Olaniyan Olawale Abdullahi | Jan 2, 2024 | Tools

The integration of cutting-edge technologies is reshaping the way businesses engage with their audience. One of such transformative forces is Generative Artificial Intelligence (Generative AI), a technology that holds significant promise for social media marketing...
Making Friends With Video: Ten Tips for Reel Success

Making Friends With Video: Ten Tips for Reel Success

by Jenna Zark | Dec 14, 2023 | Self-help, Tools

Photo by Skye Studios on Unsplash Does the thought of appearing on video make you cringe? Do you typically use a still picture whenever you can get away with it if attending a meeting on Zoom? If so, you’re not alone. Although computer and phone cameras are better...
The Keywork: Building Brands with Creative Research Techniques Using ChatGPT

The Keywork: Building Brands with Creative Research Techniques Using ChatGPT

by RJ Thompson | Dec 12, 2023 | Tools

Photo by Matheus Bertelli With the AI landscape shifting daily, it’s hard to ignore the incredible advancements technology can make on your work. Everyone is noticing, especially the companies and organizations that we work for and with. Right now, 55% of...
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