How European GDPR Can Help in Boosting Digital Trust

How European GDPR Can Help in Boosting Digital Trust

Can I truly trust a company or organization when I share all my data with them? Will they use it responsibly, or might they share it with numerous partners and clients, bombarding me with unsolicited emails, offers, and proposals? These are questions that users find...
Making Friends With Video: Ten Tips for Reel Success

Making Friends With Video: Ten Tips for Reel Success

Photo by Skye Studios on Unsplash Does the thought of appearing on video make you cringe? Do you typically use a still picture whenever you can get away with it if attending a meeting on Zoom? If so, you’re not alone. Although computer and phone cameras are better...
The Keywork: Building Brands with Creative Research Techniques Using ChatGPT

The Keywork: Building Brands with Creative Research Techniques Using ChatGPT

Photo by Matheus Bertelli With the AI landscape shifting daily, it’s hard to ignore the incredible advancements technology can make on your work. Everyone is noticing, especially the companies and organizations that we work for and with. Right now, 55% of...
Take Your Brand’s Online Presence to the Next Level

Take Your Brand’s Online Presence to the Next Level

Photo by Marcus Aurelius It’s time to unlock the secrets of success and amplify your online presence. In today’s fast-paced digital landscape, a strong online brand is essential for success – it’s no longer a luxury, but a necessity.  Did you know...
Courageous Social Media Marketing Choices: When is it Best to Say Goodbye?

Courageous Social Media Marketing Choices: When is it Best to Say Goodbye?

In today’s always-connected digital age, understanding your audience is the best way to make courageous social media marketing choices for your personal and business brands. The social media landscape and platforms are changing all the time and with new platforms...
Navigating the Festive Frenzy: The Art and Impact of Hashtag Holidays

Navigating the Festive Frenzy: The Art and Impact of Hashtag Holidays

Photo by cottonbro studio As we approach the holiday season, the digital landscape is abuzz with hashtag holidays, from Black Friday and Small Business Saturday to Ugly Sweater Day. While these unconventional celebrations offer a goldmine for marketing and engagement,...