3 Powerful Steps in Utilizing Social Media to Land Your First Job

3 Powerful Steps in Utilizing Social Media to Land Your First Job

Photo By: Charles Deluvio You are fresh out of college, ready to enter the new and exciting job world but there is one issue: you don’t know where to begin. The job market can be a scary place, especially with no guidance. Getting started and finding your...
Navigating the Storm: Tips for Social Media Managers to Manage Election-Related Stress

Navigating the Storm: Tips for Social Media Managers to Manage Election-Related Stress

It’s safe to say that the fourth presidential election season with social media as part of the campaign strategy is the most contentious yet. From AI-generated content to the changes made on X after Elon Musk’s purchase of the platform to talk of political influence...
Why You Are Not Reaching Your Goals

Why You Are Not Reaching Your Goals

Photo By: Ronnie Overgoor No matter what industry you are a part of, to be successful you must be setting goals and achieving them. So why is it that nearly 90% of businesses fail to meet their strategic goals? With a large emphasis put on these goals at the beginning...
Crash Blossoms: The Risk of Headline Ambiguity

Crash Blossoms: The Risk of Headline Ambiguity

Photo by Yan Krukau If you heard someone talking about crash blossom, you may assume it’s a new band. Or perhaps the latest in organic gardening? Or maybe you’re like me and wouldn’t even have a guess, so you’d just look it up!  Here’s what you’d learn: A crash...
Preparing for (any) Certification Exam

Preparing for (any) Certification Exam

Certification exams are different from tests you take at the end of a class because they are intended to measure industry expertise, typically developed with experience in a specific field. That means certification exams typically assess the test-taker’s...
The Calm Cure: A Prescription for Well-Being in the Age of Online Political Turmoil

The Calm Cure: A Prescription for Well-Being in the Age of Online Political Turmoil

Photo by Andrea Piacquadio As social media professionals, we’re on the front lines of the digital battlefield. We’re constantly bombarded with negativity, from angry trolls to heated political debates. Topics that might not have been the subject of heated...