Excited for the Journey

When I started in the field of higher education over 15 years ago I had no idea the potential existed to build a company that would marry many of my passions into one career and organization. Today those passions and my background collide as I take over the role of...

Why it’s Time to Retire the Auto-DM

Twitter Chats are a great way to meet like-minded people. Oftentimes, you’ll interact with someone on a Twitter Chat within your industry/vertical that you had no clue even existed. They weren’t a “lead” or anything for you, or anyone you were targeting in any way...

Why SEO Link Building Is Almost Dead

There’s a lot of debate in the SEO world over link building. It’s an ongoing, ever-heated, and much contested discussion. The truth is, link building used to be easy and fast. You could create some content packed with keywords, make sure your keyword was...

Become a LinkedIn Jedi [INFOGRAPHIC]

(Infographic by Gryffin Media in partnership with TollFreeForwarding.) While Facebook might boast the biggest user base at 1.2 billion users, LinkedIn still offers a sizeable 300 million making it the largest professional network on the Internet. When many people...

NISM Instructor Highlight – Dr. Margaret Stewart

This month, NISM is interviewing one of its more recent Certified Instructors and Social Media Strategist (SMS), Dr. Margaret Stewart. I had the pleasure to get to know Dr. Stewart during the Train-the-Trainer program and I was consistently impressed with her...

Nashville: New Face, New Partnership

As the National Institute for Social Media (NISM) kicks off its partnership with Kaplan College – Nashville, we had the opportunity to sit down and chat with Rick Duvall, an instructor with both NISM and Kaplan College. Rick will be teaching the courses at the...