NISM Blog
4 Ways to Promote Accessibility and Inclusivity in Social Media
Whether you are run your own small-business accounts or manage communications for a fortune 500 company, it's easy to become overwhelmed when planning out your social media content timeline. With that in mind, I have created a shortlist of things to keep in mind while...
Product Reviews Vs. Social Media Commentary: Which Matters More?
Image: Pexels Reviews can be a major factor in the decision process for many shoppers. Especially when they’re shopping online and they can’t physically touch or test out what they’re buying, and there are so many other options available. If you’re looking for ways...
NISM Hosts YLAI Fellow Jean Carlos López
“The Young Leaders of the Americas Initiative (YLAI) Fellowship Program is an annual exchange program for 280 young business and social entrepreneurs from 37 countries across Latin America, the Caribbean, and Canada, who are matched with businesses and organizations...
Excited for the Journey
When I started in the field of higher education over 15 years ago I had no idea the potential existed to build a company that would marry many of my passions into one career and organization. Today those passions and my background collide as I take over the role of...
Why it’s Time to Retire the Auto-DM
Twitter Chats are a great way to meet like-minded people. Oftentimes, you’ll interact with someone on a Twitter Chat within your industry/vertical that you had no clue even existed. They weren’t a “lead” or anything for you, or anyone you were targeting in any way --...
HOW TO: Find Free Images You Can Re-Use On Your Site
A good stock photo means everything to a blogger. The entire point of using images is to enhance your content, which is why you don't want to have to use sub par stock photos on your posts. Unfortunately, you don't always have a choice in the matter. If you can't find...
Why SEO Link Building Is Almost Dead
There’s a lot of debate in the SEO world over link building. It’s an ongoing, ever-heated, and much contested discussion. The truth is, link building used to be easy and fast. You could create some content packed with keywords, make sure your keyword was...
Become a LinkedIn Jedi [INFOGRAPHIC]
(Infographic by Gryffin Media in partnership with TollFreeForwarding.) While Facebook might boast the biggest user base at 1.2 billion users, LinkedIn still offers a sizeable 300 million making it the largest professional network on the Internet. When many people...
NISM Instructor Highlight – Dr. Margaret Stewart
This month, NISM is interviewing one of its more recent Certified Instructors and Social Media Strategist (SMS), Dr. Margaret Stewart. I had the pleasure to get to know Dr. Stewart during the Train-the-Trainer program and I was consistently impressed with her...