NISM Blog
5 Ways to be Kind on LinkedIn
November 13th, 2020 is “World Kindness Day,” a day dedicated to demonstrating kindness to others through large or very small acts. You can learn more about Kindness Day here. We don’t always think about kindness as a quality to bring to our professional lives, but we...
How Messenger Can Boost Your Business and Customer Relationships
When I was invited to work for the largest vacation rental online marketplace company, I joined forces with one of the most dynamic customer support teams of my career. The job came with the daily responsibility to uphold the company's mission to provide world-class...
5 Digital Marketing Trends to Target Gen Z
Also referred to the iGeneration, this generation covers anyone born between 1995 to the mid-2000s. Ideally, this lot was born during the age of the internet. This particular customer base has completely changed or rather disrupted the way we market. This generation...
5 Free Social Media Scheduling Tools
There are dozens of social media scheduling tools on the market; many of them are free, or at least have free options/platforms within them. Before we get into five to consider, start with this: why is social media scheduling important? Scheduling allows you to scale...
How Do Social Media and SEO Work Together?
Written by: Brooks Clifford of BigRedDog Solutions A common question we are often asked by our clients is “how do social media and SEO work together?” Well according to Matt Cutts of Google, Google treats social media pages like any other webpage; for those pages that...
Who Should Run Your Social Media
Since it’s 2016, hopefully your company has developed some strategy to utilize social media -- even if it’s fairly limited at this point. (For some B2B companies, though, you might have a good reason to not yet be involved.) If you’re still new to social media or...
Businesses Not Being Social on Social
In the last few years, there’s been a trend towards organizations describing themselves as “a social business.” Because of the way this term is used, it can come off like a buzzword. In reality, it’s really important -- and amidst all the other ways your business is...
National Institute for Social Media Purchased by Two Education and Business Operations Veterans; New CEO Appointed
National Institute for Social Media Purchased by Two Education and Business Operations Veterans; New CEO Appointed New CEO Jennifer Radke is seasoned executive within the education marketplace and one of the new owners MINNEAPOLIS – MAY 25, 2016 –– The National...
Excited for the Journey
When I started in the field of higher education over 15 years ago I had no idea the potential existed to build a company that would marry many of my passions into one career and organization. Today those passions and my background collide as I take over the role of...