NISM Blog

Meet and Greet: Magdalena Schürmann

Meet and Greet: Magdalena Schürmann

Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...

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5 Kickass Steps to Boost Engagement on Social Media

5 Kickass Steps to Boost Engagement on Social Media

When you have brand presence on different social networks, you want to have thousands of followers. The more the better. But as fast as you gain more followers, it’s just as easy to lose them. Why engagement? Followers are not only numbers-they are people. Interesting...

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2017 is the Year to Take a Deep Dive into Video

2017 is the Year to Take a Deep Dive into Video

Because social media has become a marketing and PR must-do, everyone needs to become a content creator. This means learning new skills and honing existing ones. Everyone has to write better, take better pictures, and learn to curate. The latest must-do for 2017?...

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