NISM Blog
Make Actionable Audits Work For You
Data-driven marketing, strategy, and social media; more than just buzzwords in thought leader Twitter threads. Strategy driven by accurate and actionable data analysis can help marketers, strategists, organizations, and individuals highlight opportunities for stronger...
Establishing an Online Community with Facebook Groups
Image source: Unsplash Gathering as a community. A concept we have not forgotten but have missed doing in the traditional sense during the Pandemic. Even before our lives were moved to an online or hybrid world, Facebook was providing ways to cultivate meaningful...
Maintaining Your Skills Through Continuing Education
In most professions, the learning doesn’t stop when you graduate. Having a career in social media, marketing or communications is no exception. However, the amazing thing about education in our world right now is that there are so many options to choose from, both...
Embrace User Generated Content and Hit the Sweet Spot Between the Customer and the Brand
Content marketing has matured and I’ve committed to learning more about it this summer. We’ve passed the phase of sharing brand generated content and developed to a model that is focused on data and analytics. As the backbone of a digital strategy, data puts the...
I Will Survive – A Song, Compliance, Governance and How the European Union Ruined my Summer – or not?
I am sure if I were to hum the tune of “I Will Survive” by Gloria Gaynor you would all be able to join in. Oh come on, let’s try it just for the fun of it….See, you can do it! As I was riding in my car home from work the other day the song was playing on the radio....
Family Picnics, Sun, and Learning?
Oh, sweet summer. Where I live in Minnesota, it’s finally arrived after a miserably long snow-filled winter. All I want to do is get outside and soak up the sun….and learn. Summer is a pretty ideal time to immerse yourself in a new learning opportunity. If that feels...
LIFE-LONG LEARNING IN THE SOCIAL MEDIA SPACE
One of the things I find so fascinating about the Social Media Marketing space is that it demands that I keep on learning. There is always a new feature to test, another conference to book or another online course to invest in. Countless opportunities I get to learn,...
Summer Learning: Crucial content for students studying social media
Ahhh, summertime in academia. A chance to step back, soak up some sun and work! That’s right, not all professors get the entire summer off. Hopefully we will get to relax just a little bit and find time to plan for our classes that start in September. This Fall The...
Getting More from My Summer Conference Schedule
Industry conferences happen all year long and provide us with the opportunity to network with others, learn new techniques, and get reenergized to do the work we are called to do. What I find is that I am often so focused on “wrapping things up” in the office before I...