NISM Blog

Mastering Social Media Ad Campaigns

Mastering Social Media Ad Campaigns

We saw an explosion of social media growth over the last decade, but that is now slowing down. Getting organic growth or hoping that people run across your page has become challenging. Since we are entering the paid social media advertising era, it is time to adjust...

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Keep Epic Conversation Alive on Instagram

Keep Epic Conversation Alive on Instagram

Photo by Marie-Michèle Bouchard Instagram has proved strong since its conception in terms of community engagement. Not only is the app beneficial to your average user, who explores new profiles through various hashtags and tagged content, but it is also very valuable...

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Understanding Employee Advocacy on Social Media

Understanding Employee Advocacy on Social Media

Photo by fauxels Employee advocacy on social media refers to employees promoting and representing their organization on their personal social media accounts. In organizations where employee advocacy is supported, employees willingly share and endorse company stories,...

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Making Friends With Video: Ten Tips for Reel Success

Making Friends With Video: Ten Tips for Reel Success

Photo by Skye Studios on Unsplash Does the thought of appearing on video make you cringe? Do you typically use a still picture whenever you can get away with it if attending a meeting on Zoom? If so, you’re not alone. Although computer and phone cameras are better...

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