NISM Blog
Creative Commons: A.K.A. a Content Creator’s Dream Come True
As social media creators, borrowing content is a big part of the game. Looking back on the work I’ve created, some of it is completely organic. However, a large part of my content uses borrowed media to some extent. From photos to videos to music and more, I’ve had a...
Strategic Planning: What Is It Good For?
Photo by fauxels Have you ever wondered what businesses and organizations use strategic planning for? The gist of these awesome plans is that they can lead to the success and growth of your brand. Who wouldn’t want that? Read on to learn more about the fundamentals...
What Can Your Brand Learn from the User-Focused Ad Campaign of Spotify Wrapped?
Ad campaigns can influence a consumer’s perception of a brand. Most marketers make the mistake of trying to create an ad campaign that is focused on how the ad campaign can benefit the brand. Although this should be a component in your idea generation, it isn’t the...
Hey Social Media Managers: Take a Break
Social media managers are the unsung heroes behind the screens, juggling multiple platforms, campaigns, and audience engagements simultaneously. While it's their job to be the social media champions for their clients or brands, they often forget to champion their own...
Can European Privacy Law Affect USA Business?
Did you know? ChatGpt was unavailable in Italy for about a month and Meta was recently fined $1.2 billion, as each company did not comply with GDPR. What is GDPR? The General Data Protection Regulation (GDPR 679) is the toughest privacy and security law in...
When is Podcasting the Right Fit for Your Marketing Strategy?
In recent years, podcasting has emerged as a powerful medium for communication, entertainment, and marketing. As an audio-based platform, podcasts offer a unique opportunity for businesses and individuals to reach their target audience in a more personal and engaging...
AOU Creative Group Joins the List of SMS Certified Agencies
The National Institute for Social Media is proud to announce that the AOU Creative Group has earned the NISM Certification Agency Badge. Agency certification signifies a commitment to the professional development, education, and certification of its employees. Team...
Social Media Management on a Shoestring Budget: Top 3 Skills for Success
In today's digital age, social media has become a powerful tool for businesses to connect with their audience and grow their brand. Hopefully, that goes without saying. However, managing a successful social media presence can be challenging, mainly when you need more...
10 Creative Ways To Use Video Marketing In Your Business
In today's digital landscape, video marketing has become a critical tool for organizations. It's an efficient approach to engage your audience, advertise your products or services, and build your brand. This post will look at ten innovative ways to employ video...