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Photo by fauxels Employee advocacy on social media refers to employees promoting and representing their organization on their personal social media accounts. In organizations where…
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Have you ever wondered who or what really influences your followers on social media? There are a lot of metrics available – followers, likes, shares,…
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Photo by Ivan Samkov Influencer marketing involves collaborating with individuals in your market with a significant and engaged following on social media platforms or other…
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I began a new research project this year – the history and mysteries of Nancy Drew. She’s influenced the world over the last ninety years…
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Does it sound too low-tech for a social media professional to talk about phone conversations in a virtual work environment? Not when you’re working to…
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In 2020 when a significant percentage of the world transitioned to working remotely, attending classes online, and having our groceries delivered to our front door,…
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Some interesting statistics about online reviews that shouldn’t surprise any of us: 84% of people trust online reviews as much as a personal recommendation. 31%…
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July 8th is Math 2.0 Day – and it’s our opportunity to recognize that the world today runs on math and numbers! Social media professionals…
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This is a two-part blog post. After reading about the value of certifications in our changing job market here, head over to Credly’s blog to…
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As the National Institute for Social Media continues to grow and an increased number of educational opportunities appear in the social media space, certified Social…
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