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Is It Time to Ditch Manual Posting for Good?

Is It Time to Ditch Manual Posting for Good?

by Alexis Barth | Jan 15, 2026 | Career, Community Management, EduSocial Blog, Strategy, Tools

Featured image by LaylaBird. Manual posting nearly drove me crazy.  When I first started my job as a social media manager, I was overwhelmed with content—videos, graphics, and photos—all needing to be posted at specific times. I felt completely over my head.  They had...
“Keep It Real”: Why Authenticity Is the New Marketing Superpower

“Keep It Real”: Why Authenticity Is the New Marketing Superpower

by Kassity Lee | Jan 13, 2026 | Career, Community, EduSocial Blog, Strategy

Let’s face it: audiences today are more skeptical than ever. Glossy ads and lofty mission statements don’t cut it, especially with Gen Z. This generation of digital natives has grown up with endless information at their fingertips, and they’re quick to spot when...
Vanity Metrics: Not Useless, Just Misunderstood

Vanity Metrics: Not Useless, Just Misunderstood

by Cassandra Hultgren | Jan 6, 2026 | Strategy, Tools

Featured image by Karola G Let’s be honest, vanity metrics can feel great. Watching the likes roll in on a post, hitting a new follower milestone, or seeing your video views spike overnight can certainly boost your ego. But therein lies the problem. While these kinds...
Less Stress, More Strategy: Why You Need a Content Calendar Now

Less Stress, More Strategy: Why You Need a Content Calendar Now

by Liliana Marquez | Dec 30, 2025 | Career, Community, Community Management, EduSocial Blog, Strategy, Tools

Featured image by fauxels You don’t need to post more, you need to post smarter. Running a business or your own brand can be hectic! For many, content creation and scheduling can be overwhelming tasks. As a result, it’s often pushed to the back burner. Without a clear...
Stop Feeling Stuck: The Power of Action Plans for Students and Young Professionals

Stop Feeling Stuck: The Power of Action Plans for Students and Young Professionals

by Liliana Marquez | Dec 26, 2025 | Career, Self-help, Strategy, Tools

Featured image by Vlada Karpovich If you are currently reading this, chances are you are feeling a little stuck– or you’ve at least felt that way before. Most of us have been at a point where we feel like we are constantly busy but somehow never really getting...
Unbottled Buzz: How Pantene Turned a Viral TikTok Into a Brand Win

Unbottled Buzz: How Pantene Turned a Viral TikTok Into a Brand Win

by Kassity Lee | Dec 16, 2025 | EduSocial Blog, Press and Media, Strategy, Tools, Uncategorized

Featured image by Mizuno K Picture this: your product gets casually mentioned by a mega-influencer. Suddenly, your brand is trending, your social mentions are exploding, and your product searches are skyrocketing. Every marketer dreams of this moment. But when...
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RECENT POSTS

  • Is It Time to Ditch Manual Posting for Good?
  • “Keep It Real”: Why Authenticity Is the New Marketing Superpower
  • Vanity Metrics: Not Useless, Just Misunderstood

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