How to Use Social Media to Advocate for Good

How to Use Social Media to Advocate for Good

Have you wondered how you can control the positivity of your social media posts? Create a goal of delivering good content that helps the common good.  It is an opportunity to showcase your human values of connecting and conversing through social media.  Social media...
Meet and Greet: Kyle Majerus

Meet and Greet: Kyle Majerus

Get to know Social Media Strategist, Kyle Majerus! Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories...
The Best Lead Hooks to Infuse Into Your Content Marketing

The Best Lead Hooks to Infuse Into Your Content Marketing

In today’s digital marketing landscape, how do you stand out among the noise and ensure that your brand receives the desired number of clicks or conversion rates for your business? Recently, Jake Atwood CEO and founder of BuzzBuilder, an email engagement platform, sat...
Tips for Creating an Effective Social Listening Query

Tips for Creating an Effective Social Listening Query

Photo by Gavin Whitner Social listening programs offer many benefits beyond reputation monitoring – it opens up a world of unstructured, online conversations that give brands new avenues for marketing in a way that is personal and effective. It also provides valuable...
Meet and Greet: Amanda Andresen

Meet and Greet: Amanda Andresen

The NISM SMS professionals serve as ambassadors for our certification program. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we do here....