Snapchat is for Business, Not Just Food and Selfies

Snapchat is for Business, Not Just Food and Selfies

Through our partnership with St. Mary’s University of Minnesota, we meet extremely talented MBA students and social media marketing professionals. One of their assignments in our course is to blog on an area of social media that they found most interesting or learned...
Live Streaming Video: the 2016 Social Media Trend that Exceeded Expectations

Live Streaming Video: the 2016 Social Media Trend that Exceeded Expectations

There were several social media trends in 2016, including: Live streaming videos Snapchat stories Mobile optimization Faster real-time engagement More focus on social commerce Higher demand for organic content (keeping SEO in mind) Increase in video marketing Many of...