by NISMadmin | Jan 31, 2017 | EduSocial Blog, Strategy
Around 1.7 billion people globally have active social media accounts, which is over 60 percent of the global population with access to the Internet. (While the global population is around 8 billion, less than half that has consistent Internet access.) Social media...
by NISMadmin | Nov 15, 2016 | EduSocial Blog, Tools
You can say a lot of things — positive and negative about Twitter. For example: Positive: It’s the go-to source, oftentimes, for information about breaking, developing, or in-progress news. Negative: Whereas once it seemed the “cool” thing opposite Facebook, now...
by Amy Jauman | Nov 10, 2016 | EduSocial Blog, Strategy
In the past few months – and especially the past few days – there has been a surplus of fake photos, articles and quotes flying around social media. The reason they have moved so quickly is largely because well-intentioned people with no desire to spread...
by Amy Jauman | Oct 31, 2016 | EduSocial Blog, Strategy
What’s better than sitting around a campfire trying to scare the daylights out of your friends? Have you mastered the art of leaving people wondering what just happened? Good for you – unless you’re doing it to your followers on social media. Post and Ghost While...
by NISMadmin | Sep 1, 2016 | EduSocial Blog, Strategy
Silos are fairly prevalent in many businesses — heck, Machiavelli predicted their existence way back in 1513 — and, unfortunately, ‘alignment’ is not as prevalent. Consider the chart below, from an article on Harvard Business Review entitled “Only 8...
by NISMadmin | Aug 23, 2016 | EduSocial Blog, Strategy
Full Court Press My clients often request social media platform training with an emphasis on basic tactics and an introduction to the latest and greatest the tool has to provide. Inevitably, I counter with the recommendation of adding a discussion of strategy to the...
