NISM Blog
How to Build Great Marketing Strategies With VoIP
VoIP (Voice Over Internet Protocol) is rising in popularity for enterprises and small businesses alike. In the text below, we’ll go through how you can use VoIP to increase sales. You’ll also learn about the top phone providers like RingCentral and its competitors,...
Why Social Media is an Essential Tool for Fundraising Professionals
I often hear nonprofit fundraising professionals advize one another to avoid connecting with donors on social media. In my opinion, this is terrible advice! A misconception about fundraising is that it’s all about asking for money. Those of us trained and working in...
Vanity Reporting: Feeling Good Doesn’t Get Results
What looks better to share with the leadership team? “This month we had 10 new followers on our Facebook page” or “This month we increased our Facebook audience by 25%”? Of course the latter option looks better, so you may be inclined to use that in your monthly...
HOW TO: Find Free Images You Can Re-Use On Your Site
A good stock photo means everything to a blogger. The entire point of using images is to enhance your content, which is why you don't want to have to use sub par stock photos on your posts. Unfortunately, you don't always have a choice in the matter. If you can't find...
Why SEO Link Building Is Almost Dead
There’s a lot of debate in the SEO world over link building. It’s an ongoing, ever-heated, and much contested discussion. The truth is, link building used to be easy and fast. You could create some content packed with keywords, make sure your keyword was...
Become a LinkedIn Jedi [INFOGRAPHIC]
(Infographic by Gryffin Media in partnership with TollFreeForwarding.) While Facebook might boast the biggest user base at 1.2 billion users, LinkedIn still offers a sizeable 300 million making it the largest professional network on the Internet. When many people...
NISM Instructor Highlight – Dr. Margaret Stewart
This month, NISM is interviewing one of its more recent Certified Instructors and Social Media Strategist (SMS), Dr. Margaret Stewart. I had the pleasure to get to know Dr. Stewart during the Train-the-Trainer program and I was consistently impressed with her...
Nashville: New Face, New Partnership
As the National Institute for Social Media (NISM) kicks off its partnership with Kaplan College - Nashville, we had the opportunity to sit down and chat with Rick Duvall, an instructor with both NISM and Kaplan College. Rick will be teaching the courses at the new...
New Year, New Opportunities: NISM Partners with Kaplan College
The National Institute for Social Media (NISM) is proud to announce its newest authorized training partner - Kaplan College. Kaplan College will now offer the Social Media Strategist (SMS) certification training course. More course details can be found below. The...