NISM Blog
2020: The Year of ‘Cancel Culture’
I think most people can agree that 2020 has been rough. So is it really surprising that the topic of today’s blog post took shape and flourished in the uncertain, alarming, messy, and disappointing hodgepodge that is 2020? I think not. ‘Cancel Culture’ or “callout...
How to Build Great Marketing Strategies With VoIP
VoIP (Voice Over Internet Protocol) is rising in popularity for enterprises and small businesses alike. In the text below, we’ll go through how you can use VoIP to increase sales. You’ll also learn about the top phone providers like RingCentral and its competitors,...
Why Social Media is an Essential Tool for Fundraising Professionals
I often hear nonprofit fundraising professionals advize one another to avoid connecting with donors on social media. In my opinion, this is terrible advice! A misconception about fundraising is that it’s all about asking for money. Those of us trained and working in...
10 Low-Cost Marketing Techniques For Small Business
All business owners must balance budget and growth. It is particularly difficult in the beginning when expenses are high and market share and customer loyalty don't exist yet. When push comes to shove and the dollars diminish, the marketing engine -- the lifeblood of...
National Institute for Social Media Partners with Argosy University to Offer Social Media Certification Course
This post has been updated - 2/18/2013. APPLE VALLEY, MINN. – Feb. 12, 2013 – Argosy University and the National Institute for Social Media (NISM) have signed an agreement to incorporate social media certification into undergraduate programs at Argosy University....
Social Media Certification – A Case of Success
The Situation Jason Schober started his career working in Sales with Financial Services firms in the Twin Cities market. In his work, he found social media to be a great tool for networking and lead generation. As he progressed in his career, he discovered that he was...
Future Jobs in Social Media and How to Get Them
Jobs in social media are becoming more and more common in companies both large and small. According to Simply Hired Job Trend Data (See Fig. A), the number of Social Media job posts have increased by 38% since October of 2011. An impressive growth figure considering...
Best Value Social Media Certifications – NISM vs Hootsuite
Hootsuite is an organization that offers its clients and customers a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Hootsuite University, which...
10 Social Media Sites that are Most Important to Your Business
One of the most frequently asked questions that we get from the students of our courses is, "What social sites are the most important to social media success?" It is certainly a valid question. Who wouldn't want to know if there is a mix of social media platforms that...