Twitter Wants You to Read Before You Retweet

Twitter Wants You to Read Before You Retweet

Twitter is taking a stab at ensuring its users engage in meaningful conversations. “To help promote informed discussion,” Twitter is testing a new feature that will ask users if they really want to retweet a link they haven’t actually taken the time to read...
Made you Click: The Clickbait Debate

Made you Click: The Clickbait Debate

In December 2006, Jay Geiger wrote a blog post that included a never-before-seen word: clickbait. The logic was simple — click referred to the click of a computer mouse while bait referred to something that lures in online users like a worm might lure in a giant...
Influencers are Losing their Influence

Influencers are Losing their Influence

Open Instagram and begin to scroll through your feed. How many organic posts made by friends or family do you see before you come across an influencer-sponsored post? Odds are you won’t make it very far, seeing as 93% of influencers use Instagram as their platform of...