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People Are Tired of Being Sold To. Here’s What They Want Instead

People Are Tired of Being Sold To. Here’s What They Want Instead

by Alexis Barth | Dec 4, 2025 | Community, EduSocial Blog, Strategy

Featured image by Andrea Piacquadio Marketing has a reputation problem. Ask the average person what they think of marketing, and chances are, you’ll hear words like manipulative, pushy, or deceptive. And honestly? I get it. Too many companies consistently overpromise,...
Deliver Your Marketing Campaign On Time and On Budget By Hiring the Right Vendor

Deliver Your Marketing Campaign On Time and On Budget By Hiring the Right Vendor

by Alexis Barth | Nov 18, 2025 | Career, EduSocial Blog, Strategy, Tools

Photo by Amina Atar Hiring the right vendor can make or break a project, especially when deadlines, budgets, and brand reputation are on the line. Whether you’re launching a website, planning a social media campaign, or designing new branding, your success depends on...
The Blueprint for Successful Social Media Projects

The Blueprint for Successful Social Media Projects

by Alexis Barth | Oct 16, 2025 | EduSocial Blog, Strategy, Tools

Featured image by RF._.studio _ Running a social media campaign might sound simple: create some content, schedule a few posts, check the analytics, and you’re done, right? Not quite. Behind every successful campaign is a solid plan, a clear process, and a team that...
Building Belonging: The Power of Empathy in Social Media Marketing

Building Belonging: The Power of Empathy in Social Media Marketing

by Alexis Barth | Sep 23, 2025 | Community, Community Management, Strategy

Featured image by Keira Burton In today’s crowded digital landscape, where brands compete for likes, clicks, and conversions, the real differentiator isn’t just eye-catching visuals or clever hashtags; it’s empathy. Social media communities thrive when brands stop...
Where Should I Advertise? Breaking Down Today’s Top Social Platforms

Where Should I Advertise? Breaking Down Today’s Top Social Platforms

by Alexis Barth | Sep 9, 2025 | EduSocial Blog, Strategy, Tools

Photo by Antoni Shkraba Studio How to Pick the Right Platform for Your Social Ads If there’s one question every marketer hears at some point, it’s this: “Where should I advertise?” I wish there were a one-size-fits-all answer—but the truth is, it’s not that simple....
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  • People Are Tired of Being Sold To. Here’s What They Want Instead
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