Stories from the Social Side (E-book)

Social media changes quickly and professionals are often left to fend for themselves and figure out the best way of doing things to keep their brand relevant. This collection of advice, best practices, tips, and interviews from more than thirty social media...

Comprehensive Field Guide

The NISM Social Media Strategist Comprehensive Field Guide is comprised of the 6 different books that focus on the following topics: Strategic planning – create a social media strategic plan to help you achieve your company’s goals. Compliance and governance – Develop...

Marketing and Communications

The first step to strategically creating effective marketing and communications content is to segment your audience. Marketing and Communications helps social media professionals and business owners of all experience levels better understand strategies that involve;...

Compliance and Governance

As more and more people accept that social media is like the wild west – an untamed, constantly changing frontier – it can be intimidating and even paralyzing to venture out into this volatile frontier. The Rules of Social Media Compliance & Governance helps...