NISM Blog

NISM Intern Wrap Up: Ben Rosenstiel

NISM Intern Wrap Up: Ben Rosenstiel

This summer, we were fortunate to have four talented interns join us virtually at NISM. Throughout the internship, they gained hands-on experience crafting content, engaging with our community, and applying social media strategies learned through our course materials....

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Meet and Greet: Jaime McKee, SMS

Meet and Greet: Jaime McKee, SMS

Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...

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How a Market Map Can Elevate Your Business Strategy

How a Market Map Can Elevate Your Business Strategy

Photo by Karolina Kaboompics Arguably the most important aspect of marketing is finding out who to target. You can have an amazing online presence but if it is with the wrong segment of people, it will not perform as well and will not result in sales for your company....

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NISM is Growing–Here’s What That Means for You

NISM is Growing–Here’s What That Means for You

A Legacy of Finding Creative Solutions It was Tina Fey who said in her memoir Bossypants, “Whatever the problem, be part of the solution. Don’t just sit around raising questions and pointing out obstacles.” That’s exactly what NISM has done for years. When we see a...

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Conference Content: It’s Showtime!

Conference Content: It’s Showtime!

Lights! Camera! Content! What some conference presenters miss out on is the opportunity to take their content offstage! If you find yourself presenting, know that your impact and content can live on long after your hour is up. How do you do that? Well, it’s showtime! ...

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Conference Content: How to Bring Your Best!

Conference Content: How to Bring Your Best!

Not dissimilar to a big game, vacation, or even Christmas, the time leading up to a conference can be filled with anxiety (the good kind hopefully) and excitement!  Say sponsoring a session, presenting, or setting up shop behind a booth just isn’t your thing. Hey...

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How to Use Hashtags on LinkedIn to Grow Your Brand

How to Use Hashtags on LinkedIn to Grow Your Brand

While hashtag usage has long been encouraged on Twitter and Instagram as a way for users to engage with their networks, LinkedIn only started allowing clickable hashtags in 2016. The initial key is to identify your specialty and conduct research on the hashtags that...

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Conference Content: To Sponsor or Not to Sponsor?

Conference Content: To Sponsor or Not to Sponsor?

If you’re knee-deep in planning your entrance into the conference circuit (check out THIS blog if you’re just wading in), this question has surely popped up: Will you sponsor? And it’s an important one to consider! We’re weighing the pros and cons with you here when...

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