Industry Advisory Committee

Subject Matter Experts Guiding Our Efforts


Purpose and Mission


The mission of the NISM Industry Advisory Committee is to utilize the collective insights and expertise of all committee officers to develop and maintain a system for competency verification that adheres to accreditation standards and standard psychometric principles, and awards credentials to qualified social media practitioners that demonstrate competence through a system of certification and continuing education.

The committee is provided with full autonomy from all internal or external organizations in the management and administration of certification in an effort to protect the certification program(s) from undue influence. Autonomy is required in order to serve stakeholder interests, primarily those of consumers of professional services.

We are grateful for skill and goodwill of the NISM Industry Advisory Committee subject matter experts who have facilitated and contributed their time and efforts toward the development of the NISM social media certification program.


2016-18 Committee Leadership




Former Advisory Committee Members


NISM would like to recognize those who have served on our past advisory committees. Their work and expertise has brought us to where we are today with our certification program, and all of the stakeholders of NISM thank them for that.


Additional Contributors


We would also like to give our special thanks and applaud the efforts of our exam and program contributors who have assisted in a variety of areas in the development of the NISM Social Media Strategist certification.

  • Robert Dempsey, CEO at Dempsey Marketing (@rdempsey)
  • Keith Paul, Digital Strategist at EMC2 (@kemipa)
  • Toni Reintke, Professor at Merced Community College (@tonireintke)
  • Jaynine Howard, Military to Civilian Transition Coach (@coachjaynine)
  • Chris Richardson, Business Development Director at RSP Marketing (@_CRich__)
  • Dr. Nathan Thompson, Psychometrician at Assessment Systems Corporation (@fasttestweb)

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