Joe Cannata, Certification Director for Kinaxis, has 18 years of experience in the certification industry, building and running three different programs. His extensive experience with the exam development process and item writing best practices includes written blogs on the subject. Using various platforms and strategies, he also ran the social media marketing for his programs. Joe was a community manager and champion for showing how social media can lead to certification program growth. He authored a chapter in the eBook, “Best Practices for Creating a Hot Certification Program (that Makes your Product Stickier)”.

Joe has spoken at the Association of Test Publishers conferences on exam security, is a Board Trustee for the Customer Education Management Association (CEdMA), has a Bachelors Degree in Elementary Education, and a Masters Degree in Applied Science and Computing. Joe lives in the North Atlanta suburbs.