Data Creep and KPIs: Making Marketing Metrics on Purpose
Featured image by Jakub Zerdzicki via Pexels. With every platform from Facebook to Mailchimp offering ways to collect information on user engagement, it’s easier than…
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Featured image by Jakub Zerdzicki via Pexels. With every platform from Facebook to Mailchimp offering ways to collect information on user engagement, it’s easier than…
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Featured image by Kampus Production If you are looking for a way to determine the ROI of your social media efforts, you should explore what…
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Featured image by fauxels How do you identify a great project manager working in social media? If they are doing their job well, you might…
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Featured image by Vlada Karpovich If you are currently reading this, chances are you are feeling a little stuck– or you’ve at least felt that…
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Featured image by RF._.studio _ Running a social media campaign might sound simple: create some content, schedule a few posts, check the analytics, and you’re…
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Featured image by fauxels Social media professionals face the challenge of staying up-to-date with new and emerging channels as part of their ongoing education. Many…
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Featured image by MART PRODUCTION Social media has become an indispensable tool for businesses looking to maximize the return on investment (ROI) of their branded…
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Featured Image by Darlene Alderson Setting goals and utilizing Key Performance Indicators (KPIs) are an important part of a social media strategy because they provide…
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Featured Image by Asoje Emprende Nonprofit marketers often face a unique challenge. Not only do they have to work within a budget like other marketers,…
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Photo by Tima Miroshnichenko In today’s day and age, social media marketers can find themselves buried under what seems to be piles upon piles of…
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