Photo by cottonbro studio Imagine a favorite brand that you follow suddenly changes everything about their social media marketing. Emojis are dropped, accessibility is not a priority, hashtags suddenly have commas, and the brand look and feel have transformed. Is this...
In recent years, podcasting has emerged as a powerful medium for communication, entertainment, and marketing. As an audio-based platform, podcasts offer a unique opportunity for businesses and individuals to reach their target audience in a more personal and engaging...
Marketing continues to evolve and mold itself into changing shapes with technological advancements. Social media marketing is one of the fundamental marketing tactics today that help businesses foster deep relations with their target audience and create a lasting...
Image credit: Unsplash Given our limited movements under COVID-19, social media has become an even more crucial outlet by which people keep in touch with their friends and loved ones. Of course, social media use is nothing new. But according to the Pew Research...
Photo by Andrea Piacquadio from Pexels Though many still consider millennials as a younger generation, they are actually in their late 20s to early 40s and were the first generation to access social media. As such, they are the most active generation on social media,...
