Dealing With Online Complaints On Social Media

The internet has become an essential marketing tool for all manner of businesses and the growth of social media has also given firms opportunities to interact with customers.  But social media can equally be a threat to businesses, when individuals use it to make...

How to Craft the Ultimate Social Media Job Description

Finding qualified employees to manage your company’s social media presence can cause headaches. From defining job duties, to setting an appropriate salary level, there are many considerations that must be made in order to ensure the candidate is not only the right fit...