Social Media Strategist

Job Title: Social Media Specialist

Location: Remote (U.S.-based)

Type: Part-time, Contract

About Certiverse

Certiverse is on a mission to democratize certification. We’re a B2B SaaS platform redefining how credentialing programs are created and delivered, making the process faster, more accessible, and radically more efficient through AI and automation. Our platform empowers organizations of all sizes to launch exams with speed, scale, and confidence. If you’re excited about the future of professional education, workforce development, and digital transformation, you’re in the right place.

The Role

We’re looking for a creative and strategic Social Media Specialist to join our growing marketing team. This role is key to shaping our voice online, engaging with our community of industry leaders, and helping us grow awareness in a space that’s ripe for innovation. You’ll take the lead on planning, creating, and managing content across our social media channels, with a focus on LinkedIn and emerging platforms relevant to our B2B audience.

This role will start as a part-time, contract position as we evaluate current and future needs.

What You’ll Do

• Work with the VP of Digital Marketing and our strategy and design team members to develop and execute a social media strategy that aligns with brand goals and marketing campaigns
• Create and coordinate original content (copy, images, short-form video) that educates, engages, and inspires our audience
• Manage and grow our presence on LinkedIn, YouTube, Meta, and other relevant platforms
• Collaborate with internal teams and external partners to amplify customer stories, product updates, thought leadership, and events
• Track and analyze performance metrics to optimize content and report on growth and engagement
• Stay on top of social media trends, tools, and best practices in B2B tech and edtech industries

What We’re Looking For

• Relevant experience managing social media in a B2B or SaaS environment
• Strong understanding of the nuances of each platform, especially LinkedIn
• Excellent writing and editing skills with a knack for turning technical topics into engaging content
• An eye for design and ability to direct creative execution
• Comfortable with basic design and editing tools (eg, Canva, Adobe Express, CapCut) and content management platforms (HubSpot preferred)
• Analytical mindset with experience using data to inform decisions
• Curiosity, adaptability, and a collaborative spirit
• Bonus points if you’re a bit of a nerd for certifications, upskilling, or the future of work

Why Join Certiverse?

• 100% remote team with flexible working hours
• Mission-driven culture with a passion for changing the way the world learns and proves skills
• Opportunities for growth as we scale
• Competitive pay, benefits, and a chance to shape the story of a fast-growing organization

How to Apply

Please include in your application:

• Your resume (PDF format preferred)
• A brief note introducing yourself and what excites you about this role
• A case study in the style of your choice of a previous social media campaign (or two!) you’ve led or executed. Be sure to highlight:
  • Your role in the project
  • The objective and audience
  • The strategy and content used
  • The outcomes or metrics

We’re not just looking for someone to post. We’re looking for someone who sees the bigger picture of brand storytelling, audience growth, and digital engagement in a B2B world. If you’re ready to help shape the future of certification, please apply!