NISM Blog
Top Social Media Jobs in Today’s Job Market
Image source It's no surprise that jobs in social media are becoming more and more common in companies of all sizes. From well-known companies like Delta Airlines to your favorite smaller, family-owned restaurants in your hometown, you'll need a social media presence...
Time To Turn From X In A Crisis? Maybe.
X has been a historical landing place for breaking news or quick updates for brands and news media. But as public trust in X as a platform continues to erode and millions of users are projected to leave the platform, what does this shift mean for your brand’s crisis...
Is Your Content Appealing? Don’t Forget Strategic, Tailored, and Targeted Content
Photo by airfocus In the giant realm of social media, every brand and content creator is vying for attention. When someone new visits your profile, you have a small amount of time to impress and show them value before they either follow or click off. Making an impact...
Making Friends With Video: Ten Tips for Reel Success
Photo by Skye Studios on Unsplash Does the thought of appearing on video make you cringe? Do you typically use a still picture whenever you can get away with it if attending a meeting on Zoom? If so, you’re not alone. Although computer and phone cameras are better...
The Keywork: Building Brands with Creative Research Techniques Using ChatGPT
Photo by Matheus Bertelli With the AI landscape shifting daily, it’s hard to ignore the incredible advancements technology can make on your work. Everyone is noticing, especially the companies and organizations that we work for and with. Right now, 55% of...
Social Media Etiquette: How to Navigate Sensitive Topics and Conversations Online
Photo by Alex Green It's not uncommon to find varying opinions online, because social media has become an integral part of our lives. It's where we connect with friends and family, share experiences, and engage in conversations that matter to us. However, things may...
Take Your Brand’s Online Presence to the Next Level
Photo by Marcus Aurelius It's time to unlock the secrets of success and amplify your online presence. In today's fast-paced digital landscape, a strong online brand is essential for success – it's no longer a luxury, but a necessity. Did you know that a powerful...
Six Top Tips for Social Media Management
Photo by Tatiana Syrikova In his role as the social media strategist for Tufts University, Mark Daly oversees the school’s flagship and alumni social media channel strategy—with more than 330,000 followers across the combination of channels he manages. In 2022,...
Courageous Social Media Marketing Choices: When is it Best to Say Goodbye?
In today’s always-connected digital age, understanding your audience is the best way to make courageous social media marketing choices for your personal and business brands. The social media landscape and platforms are changing all the time and with new platforms...