Purpose and Mission

The mission of the NISM Industry Advisory Committee is to utilize the collective insights and expertise of all committee officers to develop and maintain a system for competency verification that adheres to accreditation standards and standard psychometric principles, and awards credentials to qualified social media practitioners that demonstrate competence through a system of certification and continuing education.

The committee is provided with full autonomy from all internal or external organizations in the management and administration of certification in an effort to protect the certification program(s) from undue influence. Autonomy is required in order to serve stakeholder interests, primarily those of consumers of professional services.

We are grateful for skill and goodwill of the NISM Industry Advisory Committee subject matter experts who have facilitated and contributed their time and efforts toward the development of the NISM social media certification program.

2016-18 Committee Leadership