Shop NISM Social Media Strategist certification book list

The NISM Social Media Strategist certification is the industry leading standard for practitioners to develop skills to develop and execute social media strategies that expand brand awareness, enhance your customer experience and maximize revenue potential. Developed by social media thought leaders, practitioners and industry experts, we offer 6 different books that focus on the following topics:

  • Strategic planning – create a social media strategic plan to help you achieve your company’s goals.
  • Compliance and governance – Develop policies on social media use, compliance, communications and reporting.
  • Social media marketing – Develop marketing plans and execute go-to-market campaigns that drive loyalty and growth.
  • Project and campaign management – Develop a content management plan and editorial calendar that includes monitoring and tracking mechanisms.
  • Community management – Learn how to manage social community networks.
  • Research and analytics – Track and analyze campaign results, set benchmarks and measure ROI.
2017 Social Media Strategist (SMS) - Student Manual Individual E-Books $9.99/each
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Strategic Planning Dr. Amy Jauman, SMS

  • The National Institute for Social Media’s Chief Learning Officer Amy Jauman explains how to prepare for the strategic planning portion of the SMS exam and craft a practical strategic plan that supports your social media and organizational goals. You may not be able to anticipate everything that will happen, but you can create a strategic plan that will ensure you’re prepared for whatever comes your way.
  • 67 pages

Social Media Project Management Dr. Amy Jauman, SMS

  • Project managers are required to know the details of their industry – and every industry their organization is associated with – so they can drive a productive team. Does your project manager understand social media – your digital presence? Whether you’re prepping for NISM’s certified Social Media Strategist (SMS) exam or getting up to speed on how critical social media is to your project, Social Media Project Management is the book that will help you understand what you need to know.
  • 78 pages

Research and Analysis Dr. Amy Jauman, SMS

  • Social media professionals who listen to their audience and monitor the competition take their organization to the next level. Social Media Research & Analysis will help you find the common terminology, create strategic concepts that can be applied across all platforms, and identify what metrics are most important for your success.
  • 108 pages

NISM Comprehensive field guide

Pre order and save 20%

Purchase our Comprehensive Field Guide 6 in 1 e-book for $55.95

Compliance and Governance Dr. Amy Jauman, SMS

  • As more and more people accept that social media is like the wild west – an untamed, constantly changing frontier – it can be intimidating and even paralyzing to venture out into this volatile frontier. The Rules of Social Media Compliance & Governance helps social media professionals and business owners of all experience levels better understand social media guidelines, when to ask for help, and agencies that are available to support you (like the Federal Trade Commission).
  • 100 pages

Marketing and Communications Dr. Amy Jauman, SMS

  • The first step to strategically creating effective marketing and communications content is to segment your audience. Marketing and Communications helps social media professionals and business owners of all experience levels better understand strategies that involve; preparation, gauging audience interests, creating the best content and using paid promotions.
  • 138 pages

Online Community Management Dr. Amy Jauman, SMS

  • Grow and Develop an Active Audience on Social Media. Online Community Management covers a variety of topics that include; creating connections, growth through engagement, giving more than receiving and making the best of every situation.
  • 124 pages


2017 Social Media Strategist (SMS) - Student Manual Individual Paperback Books $15.95 + 3.99 S&H/each
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Click on any of the book covers to be directed to purchase page

1-Stratgic Planning

Stratgic Planning

The National Institute for Social Media’s Chief Learning Officer Amy Jauman explains how to prepare for the strategic planning portion of the SMS exam and craft a practical strategic plan that supports your social media and organizational goals.

2-Research and Analysis

Research and Analysis

Social media professionals who listen to their audience and monitor the competition take their organization to the next level. Social Media Research & Analysis will help you find the common terminology, create strategic concepts that can be applied across all platforms, and identify what metrics are most important for your success.

3-Social Media Project Management

Social Media Project Management

Project managers are required to know the details of their industry – and every industry their organization is associated with – so they can drive a productive team. Does your project manager understand social media – your digital presence? Social Media Project Management is the book that will help you understand what you need to know.

4-Compliance and Governance

Compliance and Governance

As more and more people accept that social media is like the wild west – an untamed, constantly changing frontier – it can be intimidating and even paralyzing to venture out into this volatile frontier. The Rules of Social Media Compliance & Governance helps social media professionals and business owners of all experience levels better understand social media guidelines, when to ask for help, and agencies that are available to support you (like the Federal Trade Commission).

5-Marketing and Communications

Marketing and Communications

The first step to strategically creating effective marketing and communications content is to segment your audience. Marketing and Communications helps social media professionals and business owners of all experience levels better understand strategies that involve; preparation, gauging audience interests, creating the best content and using paid promotions.

6-Online Community Management

Online Community Management

Grow and Develop an Active Audience on Social Media. Online Community Management covers a variety of topics that include; creating connections, growth through engagement, giving more than receiving and making the best of every situation.



NISM Comprehensive field guide

Order and save 20%

Purchase our Comprehensive Field Guide 6 in 1 paperback book for $75.95 + $5.95 S/H


 

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